Cherished gestures, long lunches, breakfast in bed and more – discover how our David Jones family are dreaming of spending this May 9th.

“Mum has always cherished gestures. The way I thought about spoiling her was serving breakfast in bed or planting a vegetable garden. It wasn’t about gifts. Now as a working mum myself, I really appreciate the value of help.”
– Bianca Spender on mum Carla Zampatti
Honouring An Icon
Carla Zampatti AC
1942 – 2021
Timeless, elegant and a true pioneer, Carla Zampatti will not be forgotten.

“After a challenging year in Melbourne, I’m craving the opportunity to get out of town. A drive out to a lovely restaurant or winery and some time in nature with my daughter and husband would be a dream.”
“Eating a good meal, doing some drawings with the kids, watching a movie from the ’80s… just enjoying the day, being present and having fun with my family.”


“Like with all working mums, life is always a juggle. So my perfect Mother’s Day would involve doing very little: breakfast and a movie in bed with my kids… and then an entire afternoon all to myself.”
Justine Cullen, Editor-in-Chief of JONES, on her perfect Mother’s Day

“I’ll be spending the day with family, celebrating the strong, selfless woman who brought me into this world and snuggling my baby boy Banjo, who’s given me the greatest honour of making me his mother.”
“My favourite moment is morning kisses from my children and always tears of love remembering my own beautiful mum, Ingrid.”
Genevieve Smart, co-founder of Ginger & Smart

“I feel so privileged to be mum to Ava, Jake and Marley. I love to have breakfast in bed – Jake cooks the best scrambled eggs.“
Alexandra Smart, co-founders of Ginger & Smart

“This Mother’s Day I’ll be expecting my first baby at any moment, so I won’t be able to travel to see my beautiful mum. We’ll save our celebrations for when she visits – and takes care of us like only your own mother can.”

“Mother’s Day to me is being in the moment with my family, appreciating the beautiful blessings of my husband and children, laughing, loving and being truly grateful. The perfect Mother’s Day always includes a heart-to-heart chat with my own beautiful mama and best friend who I love, admire and adore, more and more every single day.”
Farah Mak, actor author, speaker, writer, entrepreneur and founder of social enterprise ‘The Self-Worth Movement’