Innovative and inspired, we’re starting the new season with intention.
As spring sets a tone for new beginnings we’re calling into focus the connections we share between what we use and wear. From our meaningful Sydney Spring Flower Show to resell opportunities or second-hand purchases, discover the new spring things we’re excited about at David Jones.
Marvel in the beauty of a regenerated Great Barrier Reef with David Jones’ Spring Flower Show
A celebration of all things bright and beautiful, the David Jones Flower Show marks Spring’s glorious beginning. Running at David Jones Elizabeth Street from Thursday the 1st of September until Sunday the 11th, this year’s Flower Show drew on the season’s theme of ‘Nature’s Wonder,’ taking a deep dive to explore Australia’s underwater wonderworld, The Great Barrier Reef. Brimming with life in unimaginable forms and colours beyond the on-land spectrum, the official flower show designer for 33 years, George Low of Seed Flora, reimagined a regenerated reef using an up-cycled reefscape built from repurposed objects.
Reflecting an underwater wonderworld, this year David Jones has also partnered with non-profit volunteer organisation Rethink Recycling Co-op to support the reduction of plastic waste and repurpose the use of hard cycle lids by creating a giant, recyclable fish sculpture. Made from entirely repurposed materials, the 1.2m fish sculpture, ‘Bud’, is surfaced with 10,000L of plastic lids sourced from landfill and will be donated to SEA LIFE Sydney Aquarium for a permanent residency at the conclusion of the Spring Flower Show. It’s through these aquatic ecosystems in floral splendour that David Jones hopes to shed light on the Great Barrier Reef’s regeneration, inspiring people to take steps in supporting its preservation.
Give your wardrobe a second life with Reloop
Built on the belief that a well-designed item deserves a second life, Reloop, together with their sister company GlamCorner, is on a mission to revolutionize the way we consume fashion. Designed to help you buy and sell pre-loved items from your favourite brands, Reloop acts as the ultimate middleman, allowing you to list or resell your item down the line (within one year of purchase), or even donate it to not-for-profit organisation Dress for Success, which assists women re-entering the workplace.
So how does it work? When shopping for your new spring wardrobe on davidjones.com you’ll be given the opportunity to sign up to Reloop (think of it as ‘shop now, re-sell later.’) Once activated, your eligible items will appear, ready for you to sell. When you’re ready, Reloop is on hand to do the leg work; managing the postage, cleaning and quality checks. Your items are then listed on Reloop and once sold, you’ll receive your payment directly.
Take the steps towards a more mindful beauty routine
A movement that has picked up speed in recent years, conscious beauty consumption, marks a sizeable shift in the beauty industry. However, one of the biggest issues facing the industry is recycling. Often made up of numerous materials that are unable to be processed through traditional kerbside recycling, it’s a little-known fact that most beauty product packaging can be a challenge to recycle. In an effort to tackle this issue head-on, David Jones has partnered with TerraCycle to introduce BeautyCycle instore. A specialised beauty packaging recycling program, BeautyCycle recycles what can’t be put into kerbside recycling, ensuring valuable materials aren’t lost to landfill and are instead transformed into new products.
Rent, return and repeat with GlamCorner x David Jones
Leaders in the circular fashion space, GlamCorner has been changing the way we shop since 2012, providing a smart, more sustainable alternative to once-off purchases. A certified B Corporation, they’re working to solve the ‘I’ve got nothing to wear crisis’ one designer rental at a time. In 2020, David Jones joined them on their mission with a partnership that shines a spotlight on the circular fashion movement and works to reduce the environmental impact of unused clothing. Bringing to the table a highly coveted lineup of Australian and International designers by the likes of Ganni, Aje, Camilla and Marc and more, the partnership offers up a new solution to shopping your favourite brands.
While the GlamCorner x David Jones collection is available to shop online, you can also discover the dedicated pop-up (and ever-growing range of styles to rent) in our Elizabeth Street flagship store. Whether you’re looking to try a new trend or shopping for that perfect special occasion piece, our in-the-know stylists are on hand to help with a complimentary styling session.
Unearth fashion’s hard-to-find favourites with Blue Spinach
Jane Thompson, the co-founder of Darlinghurst’s celebrated luxury consignment store, Blue Spinach, knows the thrill of the chase. “There is something about the romance and beauty of past seasons that appeals to me,” she says, “It’s like Pandora’s box of treasures waiting to be discovered again.” Born out of a love for not only designer fashion, but for the history behind each piece, it’s this very sense of treasure that fills Blue Spinach’s highly covetable collections. Having partnered with David Jones last year, Blue Spinach’s curation of designer pieces is now available to shop online and at our Elizabeth Street flagship store. From iconic pieces like Valentino’s signature slingback to Prada’s Celeste Re-Nylon Re-Edition 2000 Mini Bag (crafted from recycled and upcycled ocean waste no less), there’s never been a better time to build your designer collection.