Perfect Your Pout This National Lipstick Day

With National Lipstick Day falling on July 29, there’s never been a better time to master the art of the Zoom beauty statement.

Just because masks are still on high rotation doesn’t mean lips need to be left behind. Instantly uplifting and a feel-good beauty favourite, the mood-enhancing power of lipstick must be worn to be believed. Whether you’re logging on or leaving the house, let this National Lipstick Day inspire your lipstick revival with a shade that’s perfect for you.

Shop Lips

Iconic Red

An eternal favourite for lipstick lovers worldwide, red’s icon status lies in its ability to brighten your smile in a single swipe. The perfect partner for every skin tone, M·A·C’s Retro Matte Lipstick in Ruby Woo is the red that reigns supreme. A creamy, rich, high colour formula in a no-shine matte finish, you’ll enter your own realm of iconic after one wear.

Neutral Territory

Never underestimate the necessity of neutrals. A must-have for tonal or ‘no-makeup’ makeup moments, the right shade is crucial in warming up your complexion. With a silk-like texture, Gucci’s Rouge à Lèvres Matte in Met in Argentina is the ultimate staple. Born under the creative direction of Alessandro Michele, its cult status is thanks to its all-day wearability – think matte-finish without the drying. An essential for beauty statements big and small.

Pink Power

If confidence was packaged it would be a bright pink lip. The ultimate beauty affirmation, it’s the kind of statement that inherently carries joy. Whether you’re a long-term devotee or looking to a fling with fuchsia, Guerlain’s KissKiss Shine Bloom in Fuchsia Flush makes for the perfect pink. Formulated with 95% naturally derived ingredients, this 24-hour hydrating hero is guaranteed to reignite or inspire your love of lipstick.

Long Distance

For those who like minimal fuss with their makeup moments, let long-wearing lipsticks do the hard work for you. When going the distance, create the perfect base by lightly layering your application with a hyper-pigmented formulation to lock colour into place. Our pick? Lancôme’s L Absolu Rouge Drama Ink, a revolutionary water-in-oil emulsion that is twice as pigmented and four times thinner than a traditional lipstick. Serving up to 8 hours of smudge-resistant and transfer-free wear, let this ink be your answer to uninterrupted all-day colour.

The Perfect Plum

The ultimate winter shade, look to hues of plum for a distinctive air of chic. Alluring and elevated, its sophistication always adds depth to any look. Designed to make a lasting impact, Burberry’s Kisses Lipstick in Bright Plum gets the pigment just right. Enriched with hyaluronic acid to ensure lips are kept hydrated, its medium to high coverage optimises all-day wear that translates on and off-screen.

Complete The Look

When it comes to complexion, less is more with a statement lip. Start with light products like Napoleon Perdis’ Off Duty Tinted Moisturiser for a fresh face with a flawless finish. Bobbi Brown’s Highlighting Powder adds a healthy dose of glow, charging up your luminosity with highly-reflective pearl pigments. Finish off with fresh, brushed-through brows (we love Gucci’s Stylo A Sourcils Waterproof Brow Pen) and a subtle swipe of Estée Lauder’s Sumptuous Extreme Lash Multiplying Volume Mascara.

NAPOLEON PERDIS

Off Duty Tinted Moisturiser

Shop Now

ESTEE LAUDER

Sumptuous Extreme Lash Multiplying Volume Mascara

Shop Now

BOBBI BROWN

Highlighting Powder


Shop Now

GUCCI

Gucci Stylo A Sourcils Waterproof Brow Pen

Shop Now